With the official start of summer less than a week away, you can bet that more and more Canadians will be enjoying the great outdoors. For most of us, summer is an enjoyable time because it allows us to bask in warmth and sunshine – something we often dream about during the many colder months. And although this is good news for many store owners who can look forward to enjoying more foot traffic, the summer won’t stop one of Canada’s growing trends.
Online shopping is more popular than ever! It doesn’t matter what time of year it is – although the Christmas season sees the heaviest online traffic, for obvious reasons – Canadians love the convenience of being able to shop from the comforts of their own homes. Ecommerce or eCommerce – depending on how you prefer to spell it – is growing faster than ever, here in Canada. Is your business taking advantage of it?
Here are three reasons to take advantage of eCommerce in Canada:
1. Statistics show that eCommerce is growing faster than brick and mortar. It is highly unlikely that shoppers will ever cease to visit physical store locations altogether. Naturally, there is still something to be said about the store-visiting experience. After all, many people just love shopping. However, online shopping is growing at a rate that brick and mortar is not. On PFSweb.com, Matthew Brown points this out.
He notes that statistics show that online shopping in Canada is steadily on the rise. “According to Forrester Research, eCommerce in Canada will continue to grow over the next five years at a rate five times faster than traditional brick and mortar sales (eCommerce 12.3%, retail 2.6%),” reveals Brown, “ In addition, approximately one million Canadian households shopped online for the first time ever in the past 8 months.”
2. Canadians are spending more on online shopping with each year. We already know that Canadians love to shop online. But, the truth is that, with each passing year, more and more Canadian shoppers are getting in on the action. It is predicted that Canadians will continue to increase the amount of spending that they do online in the years to come. Brown writes that the growth is bound to be substantial.
In fact, he believes that the projected numbers are quite surprising. “With the growth of online retail sales in Canada, it’s no surprise that consumer spending with online retail sites is set to increase as well,” he writes, “What is a surprise is the amount which Canadian consumers are set to increase their eCommerce spending – up from C$1,210 this year (2014) to $1,860 by 2019 (a 54% increase).”
3. Online shopping in Canada is set to rival the United States. “Currently online retail sales in Canada make up only 6% of all retail sales in the country (approximately 9% in the United States),” reports Brown, “However, this percentage has been projected to grow to 10% by 2019, just 1% behind the same year projection for the United States (11%).” Isn’t it time you introduce an eCommerce solution to your customers?
Canadian POS Corporation can help! Our eCommerce solution enables you to easily and securely accept and process all credit cards – Visa, MasterCard, Discover and American Express – directly from your website. You can secure real-time transaction processing while advanced risk management tools protect your online business from fraud. For more information about our eCommerce solution, please call us at 1-877-748-2884 or email us at info@localhost.