E-commerce Benefits Businesses Of All Kinds

Just how important is it for Canadian business owners to adopt an e-commerce solution for the holiday season? According to Melody McKinnon on CanadiansInternet.com – and we’re directly quoting her here – “VERY important”. Based on the findings of a 2014 Ipsos survey, McKinnon reveals that Canadians spent $2.8 billion online in December of 2012 alone. This is a number that grows on an annual basis.

With December of 2015 right around the corner, is your company prepared to benefit from Canada’s love for online shopping? McKinnon reveals that at least half of all Canadian shoppers chose to go online to make holiday purchases last year. And there is no shortage of industry-types when it comes to those that take advantage of e-commerce solutions.

The Ipsos survey also unveils what Canadians enjoy buying the most using the internet. Reports McKinnon, beauty and cosmetics accounted for 29% of Canadian online shopping, household goods were purchased online by 23% of Canadian online shoppers, pet products were bought online by 17% of Canucks, groceries were ordered online by 15% of Canadians and prescription eye wear accounted for 15% of online purchases in Canada. She also reveals where Canadians love shopping online the most.

“24% of Canadians love to shop at Amazon most,” she reveals, “10% enjoy shopping at eBay.” So, just in case you haven’t noticed, there is no discrimination when it comes to online shopping. Canadian shoppers love purchasing just about anything that is available on the internet. Online shopping, it should go without saying, simply makes it easier to find what you’re looking for and have it delivered straight to your home.

It provides the ultimate convenience. People who truly enjoy online shopping cite not having to worry about parking, standing in long lines or even changing out of their pyjamas to go shopping as reasons they prefer the internet over the mall. And, as McKinnon points out, online shopping is loved by Canadians from all walks of life. “Online shopping isn’t just for the young,” she states.

According to the Ipsos survey, 92% of 18-34 year old Canadians shopped online last year, 82% of 35-54 year old Canadian consumers shopped online and 74% of online Canadians over 55 made online purchases. Could there possibly be a reason why you haven’t yet turned your company website into an online store? Research is clearly showing that you stand to significantly increase sales if you do.

At Canadian POS Corporation, we offer our customers the perfect e-commerce solution. It enables business owners to easily and securely accept and process all credit cards from their company websites. That includes Visa, MasterCard, Discover and American Express. Our e-commerce solution lets you secure real-time transaction processing with advanced risk management tools that protect your online business from fraud.

As well, you’ll have a direct connection to our powerful and reliable processing network, so you can eliminate the costs and complexities of dealing with a third-party gateway provider. For more information, call Canadian POS Corporation at 1-877-748-2884 or email us at info@localhost.